The industry district with many intersections (tracking the media activities)
Tuesday, August 23, 2011
5 horrible ad placements that could have been avoided - iMediaConnection.com
The wrong place at the wrong time
You're a brand advertiser. You know you have to be on the internet, but you're not exactly sure how. So you retain an agency. It comes up with cool creative and formulates a campaign. The buy begins. Everyone's excited. Then all hell breaks loose.