MediaPost Publications Five Questions Video Buyers Should "As the old saying goes, 'People can't buy what they don't understand.' This saying applies to the world of online video. Brands, agencies and marketers need to know what they're buying in order to understand the true value of their video ad purchases. Not a complicated proposition; however, it becomes more complex given the landscape we are doing business in.
Here are five questions that buyers should ask before placing a video ad buy:" Read More...Ask Themselves Before Every Ad Buy 08/12/2011: